Logo, Collaterals and Message
Your brand is more than just a logo, color choices and great tag line. Your brand is the personality that you create to define your company. Your logo and collaterals are simply the visual representations of that personality or messaging. Below are a few of the questions we will ask you while developing your site.
- What products and/or services do you offer?
- What are the core values and mission of your company?
- What makes your company different from your competitors?
- Who is your target market? Who do your products and services attract?
- What is the single most important message to send to your prospects (tagline)?
- Is the personality of your company innovative, creative, energetic, service oriented or sophisticated?
Once we have a sense of who you, your prospects and your competition is, we can begin creating the distinctive graphics and messaging that will help you stand out.